Flacons for Marc O´ Polo

In my third semester at university, we collaborated with the fashion brand Marc‘O Polo and the European Glass-flacon Museum. The task was to come up with three designs, that fit the brand‘s key values.

The Brand

Marc O’Polo is an international premium fashion brand founded in Stockholm in 1967. The company stands for high-quality, contemporary modern casual wear.

Research

We received our project briefing at the headquarters of Marc O’ Polo in Germany. During the research stage we collaborated in teams of four and analyzed the brands values and upcoming trends.

Ideation

In my third semester at university, we collaborated with the fashion brand Marc‘O Polo and the European Glass-flacon Museum. The task was to come up with three designs, that fit the brand‘s key values.

Concepts

I developed three concepts for perfume flacons, each supported by two products made of glass. The designs of the productfamily were not limited by but fit the brand and its kexy values

“Breeze”

A city on islands. Scandinavian spirit. Blue waves crushing. A soft breeze. The aesthetic of ‘Breeze’ is refering to the clash of city and sea in Stockholm, while keeping the brand values personality and quality in mind.

This project was my first brand collaboration at university and an exciting and new experience. The concepts were presented in front of Kerstin Dorst the brand strategist of Marc O’ Polo and Prof. Gerhard Kampe the project supervisor. Every concept had its own take on the brand’s values. If you are interested in the whole project you can view my third semester behance post below.

View the whole project here →

2019 - 5 months
Collaboration with Marc O’Polo
Superviser: Prof. Gerhard Kampe

Packaging Design
Visual Design

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